Konzum operates as a leading grocery store chain in Grohote, Croatia, serving a diverse customer base with a commitment to quality and convenience. With over 11,000 employees, Konzum ranks among the largest employers in the country. Each day, around 500,000 customers shop at more than 600 Konzum locations, reflecting the store's prominent role in the local community.

The grocery store offers an extensive selection of products across three main formats: neighborhood Konzum stores, the larger Konzum maxi for weekly shopping, and Super Konzum, which provides a comprehensive range of household essentials. This variety ensures that customers find everything they need under one roof, making shopping efficient and convenient.

Konzum's presence extends to 114 cities and 211 locations, including many Croatian islands, showcasing its commitment to accessibility. The store emphasizes quality service, which enhances the shopping experience for all customers. The grocery chain's expansive network and diverse offerings make it a vital part of everyday life in Grohote.